Klein Electric
Construction Trades
Electrical
Santa Barbara, California
“Clever Punch was instrumental in breathing life into my vision. Understanding how I wanted to be viewed by the community and delivering a product that I absolutely love! Not only did they create something amazing, they were a pure joy to work with. They were beautiful communicators always very friendly and effective. The process they have developed is easy to understand and follow! They’re truly the best I know!”
Julien DeSario | Owner, Klein Electric
1. Full Branding Package
Services include:
Klein Electric is a Santa Barbara-based business with the goal of standing out from a typical electrical company. Using innovative techniques to create design-centric electrical work, Klein Electric strives to provide the best possible experience for homeowners and contractors in the Santa Barbara area. The first step in our process was to conceptualize three distinct logo options for the client to choose from. The process also included:
Creating a mood board based on what we knew about the client's desired look and feel
Selecting a distinct font family to coordinate with the client’s branding
Choosing a color palette for the website and other marketing materials
2. New Website
kleinelectricsb.com. | Services include:
To bring Klein Electric’s vision to life, we created a brand new website from the ground up. The business’s passion for simple, beautiful design helped inspire the website’s overall look and feel. By working closely with the client, we were able to create something that would help Klein Electric stand out amongst competitors. Other services included:
Designing the website layout
Copywriting based on the client’s brand voice
Building the custom website in Squarespace
Reviewing with the client in real-time via ZOOM
Optimizing the site for basic SEO tactics
3. Professional Photography
Services include:
We then scheduled photoshoots for brand imagery as well as 3 project shoots. What we did:
Vetted local photographers (we hold high standards for professional people who do good work)
Strategized a comprehensive shot list (we handle all the coordinating)
Organized a two-hour photoshoot at each location
Delivered 15-20 images stunning images for each project
4. Graphic Design Bundle
Services include:
To round out this short-term project, we delivered a basic Graphic Design package to create email signatures, business cards, and recommendations for vehicle decals, hats, and t-shirts. The service included:
Distinct design options for each item
Single round of revision with the client
Print-ready files to set the client up for success
Want to see more?
This is just the foundation — explore more of our craftsmanship below.