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2019 Clever Punch Project Recap

Our first year in business has been nothing short of FANTASTIC. See highlights from 10 projects we had the privilege of working on in 2019.

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Jade Flogerzi Jade Flogerzi

What Are Your Core Values?

As with most terms in marketing, the definition of Core Values is subjective. To us, Core Values define the way you work and give your team a level to strive for. They are your pillars of truth, the principles you've learned over time that guide the way you do business.

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Jade Flogerzi Jade Flogerzi

10 Questions To Ask Your Website Developer

Most business owners would answer that the no. 1 reason they are putting off a new website is because of the time they think it will take them personally to be involved in the build. Do you think it’s all on you to decide what it should look like and say?

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Jade Flogerzi Jade Flogerzi

What IS Marketing?

Is it the same as advertising? Does my business need marketing if I've always gotten by with referrals? Why do I feel like I can't trust marketers? It sounds expensive, Is it worth it? How can I get the best value for my marketing dollars?

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Jade Flogerzi Jade Flogerzi

What IS Branding?

What is Branding?

But first, why should you care? The short answer is that people buy from and work with businesses that they know and trust.

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Jade Flogerzi Jade Flogerzi

32 Lessons from my 1st Year in Business

I came up with 32 lessons I’ve learned along the way. If you are a business owner, I’m sure you will relate. If you want to be a business owner, you have an exciting journey ahead of you.

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Jade Flogerzi Jade Flogerzi

FORE! SBCA Annual Golf Tournament

Every year the Santa Barbara Contractors Association hosts an annual Golf Tournament. This year is was at Glen Annie. Clever Punch Co. was a sponsor along with Hayward Lumber, Landscape Development, Action Roofing, and more.

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Jade Flogerzi Jade Flogerzi

The Plan is the Most Important Part

This business was created out of frustration over the lack of good marketers in Santa Barbara. As a Project Manager for a winery I found the marketing and branding process to be the most costly, time consuming, expensive and frustrating task out of everything I managed. So, like all rebellious entrepreneurs, I learned to do it myself.

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